William So

Associate Director - Placemaking

William So is a strategic placemaking and urban design leader with over 20 years of international experience delivering award-winning destination, retail, hospitality, and mixed-use projects. His work includes Qiddiya City, Grand Yuyuan Shanghai, HKRI Taikoo Hui Shanghai, IM Shanghai, Masdar Institute Abu Dhabi, and Longfor Paradise Walk developments across China. William's expertise focuses on creating immersive places that combine design excellence, cultural identity, and memorable user experiences.