Keld Jensen

Negotiation Strategist, Professor and Author

Keld Jensen is a negotiation strategist, professor and author, and the originator of the SMARTnership negotiation methodology, built on collaboration, trust and the concept of NegoEconomics, and among the most awarded negotiation strategies worldwide. He has written twenty seven books published in thirty eight countries, among them Honest Negotiation, released in the United States in 2017 and a number one new release on Amazon, and Positive Impact, which won management book of the year in Scandinavia. He lectures at Aalborg University, the BMI Executive Institute and the Thunderbird School of Global Management. Global Gurus ranks him third in the world in negotiation, he received the innovation award of the International Association for Contract and Commercial Management, and he was named among the top one hundred global thought leaders in trust in 2015 and 2016.