Soraya Spahi

Commercial Director

Soraya Spahi is commercial director at Event Lab, based in Riyadh. She is a commercial, marketing and growth leader with more than nineteen years of experience, and joined the company to lead its commercial function across the region. Her earlier career spans marketing and advertising leadership, including a period as managing director for the Middle East and North Africa at the digital agency Code d'Azur. Colleagues have consistently cited her commercial judgement and strategic approach to client relationships.