Salim El Ferkh

Senior Industry Manager

Salim El Ferkh is a Senior Industry Manager at Autodesk, the American software company whose design and construction tools, from AutoCAD and Revit to the Construction Cloud, are the working environment for most of the architects and engineers who deliver large venues. The industry manager role sits between the software and the sector that uses it, translating how design teams, contractors and owners actually work into what the platform has to support. Building information modelling has become a contractual requirement on major regional projects because it exposes clashes between disciplines before site rather than after.