Ismael Belkhayat

Founder & CEO

Founder and CEO of Chari, which he co-founded in 2020 with his wife Sophia Alj in Casablanca, Morocco's first VC-backed company to obtain a full payment institution licence. He previously worked as a consultant at Boston Consulting Group, graduated from ESCP Business School and holds a master's degree from Cornell University, and earlier founded the ventures VotreChauffeur.ma and Sarouty.ma. Chari closed a 12 million dollar Series A round in 2025 led by SPE Capital and Orange Ventures.