Iqra Bukhari

Senior Strategy Lead

Iqra Bukhari is a senior strategist at MCH Global, an experiential and culture marketing agency with hubs in Dubai and Zurich and operations across Europe, the Middle East and Africa, which recently opened a Saudi office. She joined the agency in 2024 and works as a digital strategist with experience spanning project management and digital marketing across a range of industries. She previously served as digital project manager at Identity Middle East, overseeing the digital elements of the Mubadala pavilion at COP28, and as a senior digital strategist at Lightblue, where she worked with extended reality and blockchain technologies.