The Hajj Conference and Exhibition 2026 organised 20 specialised workshops on the second day of its sixth edition at Jeddah Superdome, addressing operational and technical services, innovation, training, qualification and sustainability, with the participation of experts and specialists from the government, private and non-profit sectors.
Al-Madinah Region's pilgrim experience took a dedicated session, where a workshop reviewed historical and Islamic sites and the enrichment services offered to visitors during their stay, while another workshop examined the use of advanced technologies inside pilgrim accommodation in Makkah and Madinah to improve the in-room experience.
On safety and operational readiness, the programme discussed ways agencies monitor and address negative phenomena during the Hajj season, and reviewed a methodology for early readiness measurement and proactive scenario testing. A further workshop focused on strategic coordination between agencies across the Hajj system, and another addressed crowd and transport modelling in Makkah and the holy sites using simulation and geospatial data to develop operational plans.
Technology and innovation formed a major track, with sessions on the legislative framework governing pilgrim rights in digital services and the responsibilities of providers, on how agencies set priorities for artificial intelligence and turn opportunities into practical applications, and on using smart technologies to measure beneficiary satisfaction and analyse feedback. Another workshop covered technical integration between Hajj agencies and data exchange through the unified platform.
The programme extended to hospitality, training, qualification and entrepreneurship, including workshops on integrating hospitality services, applications of the national address in housing, transport and supply, the role of the non-profit sector and local community in enriching the pilgrim experience, and the contributions of universities in research, education and volunteering. Sessions also reviewed the experience of foreign Hajj agencies and updates to the electronic track platform for the 1448H season, social responsibility standards for small and medium enterprises, qualification programmes for hospitality centre leaders, the communication system for pilgrim affairs offices through the Nusuk Masar platform, and services for domestic pilgrims from registration to return.
ويأتي تنظيم هذه الورش ضمن أعمال النسخة السادسة من المؤتمر، الذي يستمر حتى الأربعاء برعاية خادم الحرمين الشريفين الملك سلمان بن عبدالعزيز آل سعود، وتنظمه وزارة الحج والعمرة بالتعاون مع برنامج خدمة ضيوف الرحمن، أحد برامج رؤية السعودية 2030.