Saleh bin Mohammed Althubaiti

Chief Executive Officer of the Unified Hajj Media Operations Center

Saleh bin Mohammed Althubaiti is the Chief Executive Officer of the Unified Hajj Media Operations Center at the Ministry of Media. The center acts as an umbrella for Hajj-related media efforts in partnership with more than 40 entities. Althubaiti works on unifying media messages, coordinating between the entities, following media coverage and analyzing content. He stresses the importance of modern technologies and artificial intelligence in managing media operations and monitoring information.