Eren Eser

Associate Research Director, Turkiye

Eren Eser is an analyst with more than 20 years of experience in the ICT sector. He directs all of IDC's ICT research and consulting engagements in Turkiye, as well as sustainability research and consulting projects across the Middle East, Turkiye and Africa. Based in Istanbul, he has worked on projects ranging from market forecasts to strategic consulting on market entry, competitive analysis, go-to-market strategies, technology marketing and end-user studies, and he helps clients understand the impact of technology-enabled sustainable transformation on digital business strategies, operations, products and services. Before joining IDC in 2017 he spent more than a decade in industry roles spanning portfolio management, channel and business development, pricing and software development at companies including Turk Telekom and TAI. He holds a bachelor's degree in electrical and electronics engineering, an MBA focused on technology road mapping, and a master of science in information systems from Middle East Technical University, and studied at the University of Copenhagen and Harvard University. He is pursuing a PhD in marketing focused on sustainability.