In a move that underscores its strategic role in the region's largest technology gathering, stc Group announced it will sponsor general admission tickets to LEAP 2026, enabling visitors to register for free until August 30, according to a statement reported by Asharq Business.
The sponsorship covers the standard entry pass to the event, which is scheduled to take place from August 31 to September 3 at the Riyadh Exhibition and Convention Center in Malham, where the group continues its long-standing partnership with the conference that has seen it showcase AI-driven communication solutions and smart operations management systems in previous editions.
This initiative aligns with stc's broader commitment to supporting digital transformation in Saudi Arabia, as the company leverages its participation in LEAP to highlight its latest innovations and reinforce its position as a leading digital enabler in the region.