Visitors to the Hajj Conference and Exhibition 2026 in Jeddah are navigating the exhibition halls through interactive screens and digital interfaces that present the services, projects and initiatives of participating entities in a touch-driven format, according to the Saudi Press Agency. The displays, deployed across the pavilions, allow guests to explore content by interest rather than move through static printed material, and they point visitors toward the electronic platforms and smart applications tied to each service.
The screens cover a wide span of the pilgrimage system, including transport, housing, catering, health care and crowd management, alongside technologies used to reinforce security and safety and to raise the operational efficiency of services during the Hajj season. They also carry guidance on performing the rituals and on the regulations governing Hajj services, and offer simulated digital journeys across the holy sites that give visitors a fuller picture of how the pilgrimage experience is organized from arrival in the Kingdom to departure.
The format reflects a broader shift in how participating government, private and non-profit entities communicate with beneficiaries, converting conventional introductory material into interactive experiences that support the exchange of knowledge among exhibitors and raise awareness of available services. Artificial intelligence and modern display technologies underpin much of that shift, which the agency described as part of the accelerating digital transformation of the Hajj and Umrah sector.
The sixth edition of the conference and exhibition runs from 8 to 11 November 2026 at Jeddah Superdome, organized by the Ministry of Hajj and Umrah, and brings together entities, innovators and technology providers on a single platform to review practices aimed at building a more integrated, efficient and sustainable services ecosystem.